Amazon has announced that Prime Day 2020 is a go!
There were talks that Prime Day was going to be canceled this year but Amazon has recently announced that 2020 Prime Day is happening. Prime day is a great opportunity to boost your sales and last year’s prime day sales were estimated at $7.16 billion. At this point, we don’t know the exact date of Prime Day but here are a few dates that we do know:
- All inventory must be in transit by 8/28
- The FBA inbound cutoff date is 9/11
- Coupons need to be created and approved by 8/28
- Prime Exclusive Discounts must be created and approved by 9/25
What this means for you:
The inventory that you want to send to FBA for prime day must be in transit by 8/28 and they must arrive at FBA by 9/11. Although Amazon recommends all inventory to be in transit by 8/28, with delays at some of the FBA facilities when scheduling appointments; we highly recommend trying to get your shipments in transit by 8/21 to make sure your inventory arrives in time for Prime Day.